Disease Awareness of Atrial Fibrillation (AF)
At Daiichi Sankyo, we care for every heartbeat, and we are on a mission to help people take control of their heart health by raising awareness and understanding of atrial fibrillation (AF) and other key risk factors for cardiovascular disease. These also include blood pressure, cholesterol levels, and family history, amongst others. We believe that to improve heart health across Europe, there needs to be greater knowledge and empowerment. By improving gaps in understanding, we hope to encourage people to take proactive steps to protect their heart health, one beat at a time.
Your Heart in Your Hands: AF
Atrial fibrillation is the most common heart rhythm disorder. It develops in the atria (the upper chambers of the heart) and can cause an irregular and fast heart rhythm.1
When abnormal electrical impulses begin firing in the atria, the atria can contract erratically which can sometimes be too fast for the heart to fully relax between contractions – reducing the performance and efficiency of the heart.1